Food distribution meeting the highest standards
In Cameroon and Cote d’Ivoire, we operate a variety of large-scale retail formats for consumer goods. These include PlaYce shopping malls, Carrefour hypermarkets, and Carrefour supermarkets. We combine local consumer expectations with international standards to meet the evolving demands of modern consumption in West Africa.
In partnership with Carrefour, we operate Carrefour Market hypermarkets and supermarkets in major cities in Cameroon and Côte d'Ivoire. We offer urban consumers a diverse, carefully selected, and high-quality range of products at fair prices. We promote local products in collaboration with local SMEs and cooperatives.
Our PlaYce shopping malls offer a premium shopping experience, with a Carrefour store at the heart of each one, food courts, and several local and international brands. Designed as true living and leisure destinations, they meet the expectations of an increasingly connected urban population.
The Group relies on a diversified and complementary portfolio of businesses to support the development of the African continent.
