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Press release 12.18.15 par admin PDF

New-generation shopping center Playce opens today in Abidjan, Côte d’Ivoire

PlaYce Marcory is the first in a series of several dozen centers that will be opened in eight African countries and operated by CFAO...

The ribbon was cut on PlaYce Marcory, a shopping center designed and operated by CFAO, today in Abidjan by H.E. Alassane Ouattara, President of Côte d’Ivoire. Among those in attendance were Mr Jun Karube, Chairman and CEO of Toyota Tsusho Corporation, Mr Richard Bielle, Chairman of the CFAO Management Board, Mr Xavier Desjobert, CEO of CFAO Retail, and Mr Stéphane Thouin, CEO of International Partnerships at Carrefour.

The PlaYce Marcory shopping center spans 20,000 square metres and features three distinct spaces: a Carrefour hypermarket with 3,200 square metres of retail surface area, a shopping mall with 55 stores, and a food court that seats over 400. The center created 550 direct jobs in more than 100 different roles in order to provide modern amenities and meet the most stringent standards in international mass retail.

To learn more about PlaYce Marcory, please visit
To learn more about CFAO Retail, please visit

PlaYce press kit



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